Marketing Department
Annual income: 5 million to 7.5 million yen
Type: Marketing
場所:Tokyo/Fukuoka
■Resume and work history written in Japanese are required.
■We are a recruitment agency conducting this recruitment on behalf of the companies seeking employees.
■Japanese N1 required.
■Required:
Those with any of the following experience
・Practical experience in web-based marketing or planning
・Experience in promotional measures, campaign implementation, etc.
・Experience in product planning, effect estimation/measurement, scheduling, progress management, etc.
・Experience in market research and analysis in marketing
Employment type
Full-time employee
Job description About the work
▼ Organization / Team introduction
We are carrying out general marketing activities including promotion development in two areas: member acquisition and promotion of QR payment and PayPay card on the PayPay mini app (formerly Pay Later), which we are developing.
Since both credit and PayPay card are new products that are still in the starting phase, it is a challenging work area to create and verify completely new marketing plans, such as promotion development and campaign design.
▼ Recruitment background
Credit (formerly Pay Later) and PayPay card were just released in 2022.
As a result, various measures are being taken to acquire new members, and we are required to quickly solve various issues and challenge high goals.
In addition, we often collaborate with each group company in the promotion area, and a wide range of tasks are being carried out, such as coordination with each company.
We are looking for members who can plan and execute new promotion strategies together during this launch period.
[Specific work content]
You will be responsible for promoting a series of tasks in the marketing of credit (formerly Pay Later) on the PayPay mini app and PayPay card.
・Planning and implementing new promotions and campaigns
・Planning and implementing improvements to service functions
・Estimates of member acquisition and usage promotion status and effectiveness verification
・Reporting to high-tier and each group company
・Designing various promotion pages
・Planning external advertising and mass promotion advertising
・Budget design and execution management
・Analysis using Google Analytics, etc. and effectiveness verification
・Analysis of various indicators using our own database, hypothesizing, and designing measures
▼Attractiveness of this position
Since credit (formerly deferred payment) and PayPay cards are new payment methods that play a part in PayPay, we often collaborate with each group company, including PayPay, SoftBank, LINE Yahoo, and other group companies in promotions, and the most attractive thing about this position is that we can realize dynamic scale measures with our own hands, such as the measures to be implemented and the numbers handled.
As a result, this is an area that attracts a lot of attention from each group company, so there are many opportunities for negotiations between groups, reporting to high-tier, and proposals, and you can gain a lot of experience by being involved in various measures while feeling good pressure.
This position allows you to gain a wide range of experience in marketing, making it particularly suitable for those who want to gain experience in marketing from upstream to downstream, without being limited to one area. Salary 5-7.5 million yen
Annual salary system
Determined according to company regulations based on experience, skills, performance, and contribution
Reviewed once a year
Special lump-sum payment (incentive) based on company performance and individual contribution (once a year)
Overtime allowance, night work allowance, commuting expenses, work style support allowance
Working hours Full flex system (no core time)
In principle: 9:00 am to 5:45 pm (7 hours 45 minutes actual work + 1 hour break)
Trial period Yes (3 months) / Conditions during trial period: Same
Holidays Holidays Holidays
Saturdays, Sundays, holidays, New Year's holidays, and company-designated days
Vacation (statutory holidays and company welfare benefits)
Annual paid leave (16 days in the first year, granted in proportion to the month of joining. Can be used from the day of joining)
Insurance Social insurance (health insurance, employee pension insurance, employment insurance, workers' compensation insurance)
Welfare benefits Corporate defined contribution pension system
Wealth formation savings system (general, housing, pension fund)
Eligibility to apply Required experience/skills
Those with any of the following experience
・Practical experience in web-based marketing or planning
・Experience in promotional measures, campaign implementation, etc.
・Experience in product planning, effect estimation/measurement, scheduling, progress management, etc.
・Experience in marketing market research and analysis
Desired experience/skills
・Experience in planning the outline of promotions and campaigns
・Experience in setting numerical targets and measuring the effectiveness of measures
・Experience in regulation check work on legal aspects, creative, etc.
・Experience in negotiations with designers and engineers (defining requirements for measures and adjusting resources, etc.)
・Experience in measuring KPIs for web pages using Google Analytics, etc. (collection and analysis of CTR, etc.)
・Experience in managing the placement of affiliate ads, etc.
Highest level of education Graduate school graduate University graduate
Expected work location details Tokyo office (or Fukuoka office)
Can live nationwide
Passive smoking measures Measures in place
Smoking prohibited indoors (smoking rooms available)
Selection process ・Document screening ⇒ First interview ⇒ Final interview ⇒ Personnel interview
・Reference check available
