Senior Digital Marketer (Global Game Title) – Flexible Hours (Tokyo)
Monthly Salary ¥430,000 – ¥720,000
Type: Japanese N1 level
場所:Tokyo
■Resume and work history written in Japanese are required (There is a possibility that your application will not be processed if you only have English documents).
■We are a recruitment agency conducting this recruitment on behalf of the companies seeking employees.
■Japanese N1 level
■Required:
Required Qualifications
Business-level English communication skills
3+ years of experience in online advertising operations and agency direction for B2C apps or digital services
Practical experience in analyzing the effectiveness of creatives and directing their improvement
Basic understanding of key digital advertising metrics (CPI, ROAS, LTV, etc.)
Preferred Qualifications
Experience collaborating with advertising agencies or platforms (e.g., Google, Apple)
Experience in digital advertising or marketing in India or other Asian regions
Interest in and understanding of Japanese anime and IP content
Experience in content distribution and viral marketing strategies on platforms such as social media or YouTube
Experience in mobile game marketing
Experience directing overseas agencies or production companies
Department Purpose / Background
We are looking for a professional to lead user acquisition and engagement efforts in the digital domain for our expansion into the Indian market. Based on an understanding of user behavior and advertising platform characteristics in India, you will be responsible for planning and operating strategies from awareness to acquisition and retention, primarily through online advertising.
Note: Occasional business trips to India (2–3 times/year) are expected.
Key Responsibilities
Plan and execute user acquisition strategies for the Indian market via platforms such as Google, Meta, and Instagram
Manage online advertising operations in collaboration with local Indian ad agencies
Design and optimize A/B testing for ad creatives based on data analysis (e.g., CVR, LTV)
Plan and execute App Store Optimization (ASO)
Plan, supervise, and implement digital marketing strategies involving IP collaborations
Position Highlights
Opportunity to lead large-scale marketing for a highly successful title in a fast-growing global market
This project aims to expand a hit game, already popular in Japan, into the rapidly growing Indian market. Although this is a new market entry, a marketing budget in the hundreds of millions of yen will be available. You will take ownership from planning through execution, working closely with local agencies.
There is also potential for expansion into other countries, offering a broad scope in terms of scale, autonomy, and career development.
Job Details
Scope of Duties & Work Location (Subject to Change)
Job duties: May change depending on company needs
Work location: May change to any domestic or overseas office designated by the company
(Remote work subject to internal remote work policies)
No. of Positions
1
Employment Type
Full-time employee (Permanent)
Hiring Type
Mid-career
Contract Duration
Permanent
Trial Period: 3 months
Working Conditions
Working Hours
10:00 AM – 7:00 PM (8 hours, 1-hour break)
Core time for flexible schedule: 12:00 PM – 3:00 PM
Average Overtime
Not specified (typically included in role level)
Work Location
Office Address
Shibuya Scramble Square 28F–36F,
2-24-12 Shibuya, Shibuya-ku, Tokyo
Transfer Possibility
None
Compensation
Annual Salary
¥6,020,000 – ¥10,800,000
Monthly Salary
¥430,000 – ¥720,000
Breakdown:
Base Salary (including life plan allowance): ¥327,600 – ¥548,520
Job-based Pay: ¥102,400 – ¥171,480
Bonuses
Yes (Twice a year: June and December)
Incentives / Stock Options
Not specified
Benefits & Perks
Allowances / Support
Sick child & babysitter subsidy
App Store / iTunes & Google Play card purchase support
Book purchase support
Employee stock ownership plan
Condolence payments (conditions apply)
In-house massage room
Influenza vaccinations
Company-wide meetings and social events
Club and community activities
Lunch subsidy
Free drink bar
In-house café (BYRONBAY COFFEE)
In-house convenience store
Systems & Insurance
Preferential treatment at affiliated healthcare institutions
Housing allowance
Corporate-type defined contribution pension plan
Side job allowed
Childcare leave
Nursing care leave
Commuting allowance
Social insurance:
Health insurance
Employees’ pension insurance
Employment insurance
Workers’ compensation insurance
Smoking Policy
Smoking is generally prohibited indoors (smoking areas available)
Holidays & Leave
Days Off
Weekends off (Saturday & Sunday)
Holiday Details
123 annual holidays
Full 2-day weekend (Sat & Sun), national holidays
Paid vacation, condolence leave, New Year holidays, menstrual leave, jury duty leave, child care leave, nursing care leave, special leave
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